Thursday, March 26, 2009

Welcome!

Hi everybody! In this blog I want to talk about a special kind of advertising, the "transit".
At University I developed my final dissertation about this topic, and even if I let it pass a long time now I want to talk about it again.
Why? Because all our time is not only on the net; we go out for job, we go out for eating; we go out just for walking. And always there are means of transport decorated with an ad. It could be a bus, but also a private car; it could be a taxi or a tram. It could also be a train.
What I mean is that even if you don't choose to see it you should see it. It's not the tv that you can switch off, neither the PC.
So before thinking that this don't interest you, think about it the next time you'll go out. And open your eyes. Let me know what you see.